Privacy Policy
Last updated: May 2026
1. Data controller
The controller responsible for the processing of personal data on this website, for the purposes of the UK GDPR and the Data Protection Act 2018, is:
Complete before launch: registered company name & number, Complete before launch: registered address, email: Complete before launch: contact email.
2. Information collected when you visit the site
When you access our website, the server automatically collects certain information (server log files): IP address, the date and time of access, the page requested, browser type and operating system. The lawful basis for this processing is our legitimate interest in the secure and stable operation of the site.
3. AI readiness check
As part of the AI check we process your answers and — where you provide them — your company name and email address, in order to give you an individual assessment and recommendations. The lawful basis for this processing is your consent, and the taking of steps at your request prior to entering into a contract.
The automated assessment is provided for non-binding guidance only and does not constitute a decision based solely on automated processing that produces legal effects concerning you.
4. Contact form
If you contact us via the contact form, we process the information you provide (name, email address, message) in order to handle your enquiry. The lawful basis is our legitimate interest in responding to enquiries and, where applicable, taking steps prior to entering into a contract.
5. Booking appointments (Calendly)
To book consultation appointments we use the service Calendly. Personal data may be transmitted to the provider and may be processed in a country outside the UK. The lawful basis is your consent and our legitimate interest in efficient appointment scheduling. Where data is transferred outside the UK, we rely on appropriate safeguards such as the UK International Data Transfer Agreement or the UK Addendum to the EU Standard Contractual Clauses. Complete before launch: confirm provider details & transfer safeguards
6. Data retention
We store personal data only for as long as is necessary for the purposes set out above, or as required by statutory retention periods. The data is then deleted.
7. Your rights
You have the right of access to your personal data and the rights to rectification, erasure, restriction of processing, data portability and to object to processing. Where processing is based on consent, you may withdraw that consent at any time with effect for the future.
You also have the right to lodge a complaint with the supervisory authority, the Information Commissioner’s Office (ICO), at ico.org.uk.
8. SSL/TLS encryption
For security reasons, this website uses SSL/TLS encryption. You can recognise an encrypted connection by the “https://” in your browser’s address bar.